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Festival Diary, Wednesday 27 July

Festival Daily Diary // Wednesday 27 July

10:30 Seminar The Reel: Breaking in to Commercials Free Hospital Club
12:00 Guest Screening Renderyard Live Action Free Curzon Soho
12:30 Seminar The Smalls Shorts Stories Free Deluxe Soho
13:30 Guest Screening TenderFlix Programme Free Tenderpixel
14:00 Guest Screening Bornshorts (Denmark) Free Curzon Soho
14:30 Screening DC Shorts Showcase Free Deluxe Soho
15:30 Guest Screening Renderyard Music Videos Free Tenderpixel
16:00 Guest Screening Fables: Streetwise Opera Free Curzon Soho
17:00 Seminar The Future of Short Film Free Apple store
17:30 Guest Screening Renderyard Docs Free Tenderpixel
18:00 Guest Screening CFPE Young Directors Award Reception & Screening Free Framestore
18:15 Official Screening Long Form // Programme 1 £6-£10 ICA 1
19:00 Screening + Q&A Rotoreliefs £3 The Roxy
20:45 Official Screening Long Form // Programme 2 £6-£10 ICA 1

10:30 | The Hospital Club | The Reel Presents: Breaking into Commercials

This seminar hosted by The Reel will take a look at how to break into the world of advertising.

With a panel made up of leading practitioners in the commercial field including Nexus co founder Chris O’Reilly, director Dougal Wilson, Jamie Clark, Head of Talent at Pulse and Kristian Brodie, Head of development for Agile Films, The Reel’s Editor Jamie Mdge will examine what it takes to get noticed when starting out and how best to propel your career from there on.

We will take a look at how to break into the world of advertising and anser the following questions:

What do you look for in a new signing; Skills, Technique, Portfolio.
Where do you find them; Online, Festivals, Student
How competitive is the market?
Once signed, what’s next for directors?
How important is working outside of the ‘advertising’ market?
Three key things potential directors should know/do?

More Info          Book Tickets


12:30 | Deluxe Soho | The Smalls Shorts Stories

Hosted by The Smalls

In this creatively packed show and tell session TheSmalls.com brings together a panel of successful short filmmakers and within the typical duration of a short film gives them 10 minutes each to share their ‘making of’ stories and filmmaking experiences.

The session hopes to provide inspiration and insight for aspiring short filmmakers through the ‘making of’ stories, anecdotes and filmmaking experiences of the panel. The panel will be chaired by Andi Granger from the Smalls who will introduce each of the panel members and their film or films that they wish to talk about. Each panel member will then be given 10 minutes to talk about how they made their films and the things they learned along the way.

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14:30 | Deluxe Soho | DC Shorts Showcase

The DC Shorts Film Festival (September 8-15, 2011) turns the spotlight on truly independent short films, created by new and established filmmakers in an era when the art of filmmaking is opening to all. They  select films of every genre and niche for their competition screenings — with a special focus on films created by metropolitan Washington, DC- based directors and writers.

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17:00 | Apple Store | THE FUTURE OF SHORT FILM

Hosted by Directors UK

Why make a short film? With advancements in digital technology and the explosion of the internet, both the making and watching of short films are more popular than it’s been for decades but what role do short films have in the industry? And what are the benefits of making a short for filmmakers working today?

Once your short has been completed the strategy for putting it ‘out there’ can vary greatly depending on what outcome a filmmaker is hoping for. Should you publish it online for free straight away? Or hold back and send it to festivals first?  Short films can bring a director attention through online plays or prestige from festival awards, get them signed to a commercial production company or help them progress towards a feature project or a career in television. Some shorts can even turn a tidy profit in their own right from downloads or receive cinema and television plays via being picked up by distribution companies. This session will take a look at the various distribution and exhibition options open to filmmakers and ask what are the pitfalls and benefits of these varied strategies, via case studies and with a panel professionals.

Tricia Tuttle from BAFTA will be in discussion with Luke Snelling (multi-award winning writer/director), Tom Vaughan (Distribution Manager for Future Shorts), Amy Neil (award-winning director, whose accolades include a BAFTA and BIFA nomination) and Ian Barnes (writer/director of the controversial short Swing)

More Info          Book Tickets


18:00 | Framestore | CFPE Young Directors Award, Reception and Screening

The Advertising Producers Association returns once again to Rushes to screen the CFPE/Shots Young Directors Award Programme. This Award offers outstanding new directors a significant boost to their careers. Entries come from all over the world and showcased directors are provided with an excellent promotional platform for their work. This is the first showing of the YDA following its premiere in Cannes Lions and is now an established and very popular part of Soho Shorts.

Book Tickets

www.a-p-a.net     www.shots.net      www.rushes.co.uk

19:00 | The Roxy | Rotoreliefs

On Wednesday Rushes Soho Shorts will be joining forces with Rotoreliefs to showcase a choice selection of film submissions from this year’s festival, from some of the UK’s most exciting emerging   film talent. All the filmmakers will be present to give a short Q&A about their films, and share ideas and industry experiences.  Rotoreliefs is a networking platform dedicated to supporting the independent film sector through a series of events designed to promote and inspire emerging talent, break down industry barriers, showcase great short films and create an ongoing dialogue between audience and artist.




About Soho Shorts

We celebrate the wealth of talent working across all genres of short format productions. For us that means anything under 45minutes including fiction, factual, animation, music video, and digital content in every degree. Year round Soho Shorts helps curate programme across the UK and internationally. Contact us if you want to team up.


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